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Newsramp<p>Direct mail isn't dead: sg360° reveals how data-driven strategies are transforming marketing performance with 10% higher conversion rates and unprecedented targeting capabilities <a href="https://mastodon.social/tags/Marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Marketing</span></a> <a href="https://mastodon.social/tags/DirectMail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DirectMail</span></a></p>
Writers Digest (unofficial)<p>The Copywriter as a CMO <a href="https://www.writersdigest.com/the-copywriter-as-a-cmo" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://www.</span><span class="ellipsis">writersdigest.com/the-copywrit</span><span class="invisible">er-as-a-cmo</span></a> <a href="https://literatur.social/tags/HowToGetStartedInCopywriting" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>HowToGetStartedInCopywriting</span></a> <a href="https://literatur.social/tags/BuildMyPlatform" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>BuildMyPlatform</span></a> <a href="https://literatur.social/tags/CopywritingTips" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>CopywritingTips</span></a> <a href="https://literatur.social/tags/GetPublished" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>GetPublished</span></a> <a href="https://literatur.social/tags/copywriting" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>copywriting</span></a> <a href="https://literatur.social/tags/Copywriter" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Copywriter</span></a> <a href="https://literatur.social/tags/DirectMail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DirectMail</span></a> <a href="https://literatur.social/tags/Marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>Marketing</span></a> <a href="https://literatur.social/tags/freelance" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>freelance</span></a></p>
JayeLTee<p>🇺🇸 Direct Mail &amp; Marketing Agency SequelDM was exposing their clients files with private information on millions of people publicly for months.</p><p>After being ignored by SequelDM I got in contact with some of their clients and one of them reached out to the company who then asked me to reach out directly just to never reply to any of my emails either way 😂</p><p><a href="https://jltee.substack.com/p/direct-mail-marketing-agency-exposes-data-of-millions-of-people-publicly" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">jltee.substack.com/p/direct-ma</span><span class="invisible">il-marketing-agency-exposes-data-of-millions-of-people-publicly</span></a></p><p><a href="https://infosec.exchange/tags/cybersecurity" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>cybersecurity</span></a> <a href="https://infosec.exchange/tags/infosec" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>infosec</span></a> <a href="https://infosec.exchange/tags/data" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>data</span></a> <a href="https://infosec.exchange/tags/leak" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>leak</span></a> <a href="https://infosec.exchange/tags/dataleak" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>dataleak</span></a> <a href="https://infosec.exchange/tags/unitedstates" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>unitedstates</span></a> <a href="https://infosec.exchange/tags/us" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>us</span></a> <a href="https://infosec.exchange/tags/usa" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>usa</span></a> <a href="https://infosec.exchange/tags/sequeldm" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>sequeldm</span></a> <a href="https://infosec.exchange/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a></p>
@mcahalane@mastodon.world<p>Improve your fundraising letters fast <a href="https://mcahalane.com/improve-your-fundraising-letters-fast/" target="_blank" rel="nofollow noopener" translate="no"><span class="invisible">https://</span><span class="ellipsis">mcahalane.com/improve-your-fun</span><span class="invisible">draising-letters-fast/</span></a> <a href="https://mastodon.world/tags/AppealWriting" class="mention hashtag" rel="tag">#<span>AppealWriting</span></a>, <a href="https://mastodon.world/tags/DirectMail" class="mention hashtag" rel="tag">#<span>DirectMail</span></a>, <a href="https://mastodon.world/tags/Fundraising" class="mention hashtag" rel="tag">#<span>Fundraising</span></a></p>
@mcahalane@mastodon.world<p>Improve your fundraising letters fast <a href="https://mcahalane.com/improve-your-fundraising-letters-fast/" target="_blank" rel="nofollow noopener" translate="no"><span class="invisible">https://</span><span class="ellipsis">mcahalane.com/improve-your-fun</span><span class="invisible">draising-letters-fast/</span></a> <a href="https://mastodon.world/tags/AppealWriting" class="mention hashtag" rel="tag">#<span>AppealWriting</span></a>, <a href="https://mastodon.world/tags/DirectMail" class="mention hashtag" rel="tag">#<span>DirectMail</span></a>, <a href="https://mastodon.world/tags/Fundraising" class="mention hashtag" rel="tag">#<span>Fundraising</span></a></p>
Today in Digital Marketing<p>In the end, will postal direct mail save all us marketers? The answer might surprise you.</p><p>✅ Get the full details in our newsletter or podcast today — subscribe free at <a href="https://todayindigital.com" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="">todayindigital.com</span><span class="invisible"></span></a></p><p><a href="https://mas.to/tags/marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketing</span></a> <a href="https://mas.to/tags/digitalmarketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>digitalmarketing</span></a> <a href="https://mas.to/tags/marketingnews" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketingnews</span></a> <a href="https://mas.to/tags/mediabuying" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mediabuying</span></a> <a href="https://mas.to/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a> <a href="https://mas.to/tags/dtc" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>dtc</span></a></p>
Erika Sumner<p><a href="https://mstdn.social/tags/NEWS" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>NEWS</span></a> you CAN use: Hate junk <a href="https://mstdn.social/tags/snailmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>snailmail</span></a> &amp; want out?</p><p>Businesses spend about $225 PER PERSON in the <a href="https://mstdn.social/tags/US" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>US</span></a> on <a href="https://mstdn.social/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a> <a href="https://mstdn.social/tags/advertising" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>advertising</span></a> (b/c <a href="https://mstdn.social/tags/junk" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>junk</span></a> <a href="https://mstdn.social/tags/mail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>mail</span></a> earns a better return than <a href="https://mstdn.social/tags/email" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>email</span></a>, <a href="https://mstdn.social/tags/socialmedia" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>socialmedia</span></a> or digital display ads). I don’t know about you, but every time I open my mailbox I cringe at the profound, unsolicited <a href="https://mstdn.social/tags/waste" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>waste</span></a> &amp; its impact on <a href="https://mstdn.social/tags/ClimateChange" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>ClimateChange</span></a>, resigned to the futility of recycling it…But no longer! </p><p>3 ways to stop the madness: <a href="https://wapo.st/3tUWVJK" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="">wapo.st/3tUWVJK</span><span class="invisible"></span></a></p><p><a href="https://mstdn.social/tags/sustainability" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>sustainability</span></a> <a href="https://mstdn.social/tags/business" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>business</span></a> <a href="https://mstdn.social/tags/green" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>green</span></a></p>
@mcahalane@mastodon.world<p>Want some action? Use emotion. <a href="https://mcahalane.com/use-emotion/" target="_blank" rel="nofollow noopener" translate="no"><span class="invisible">https://</span><span class="">mcahalane.com/use-emotion/</span><span class="invisible"></span></a> <a href="https://mastodon.world/tags/DirectMail" class="mention hashtag" rel="tag">#<span>DirectMail</span></a>, <a href="https://mastodon.world/tags/EmotionalWriting" class="mention hashtag" rel="tag">#<span>EmotionalWriting</span></a>, <a href="https://mastodon.world/tags/WritingForDonors" class="mention hashtag" rel="tag">#<span>WritingForDonors</span></a></p>
John Foley<p>I felt quite old last night when I saw this guy on the postcard and said 'hmm what sort of high tech glasses are RNs wearing nowadays'</p><p>And then took off my glasses to see that it was a printer roller smudge 😭<br><a href="https://hachyderm.io/tags/printing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>printing</span></a> <a href="https://hachyderm.io/tags/rn" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>rn</span></a> <a href="https://hachyderm.io/tags/directmailfail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmailfail</span></a> <a href="https://hachyderm.io/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a></p>
I Voted for McGovern<p>Seems the economy is doing a lot better than it gets credit for. How else does this legal-clownshow-industrial-complex get funded off fundraisers and SuperPacs with a huge share of Maga momnpop Muricans, no? Where they get the money?<br><a href="https://mstdn.social/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a> <a href="https://mstdn.social/tags/fraud" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>fraud</span></a> <a href="https://mstdn.social/tags/magat" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>magat</span></a> <a href="https://mstdn.social/tags/suckers" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>suckers</span></a></p>
Adam Clevenger, CFRE<p>Shift with Steven Screen, and raise more money in the process.</p><p><a href="https://mastodon.social/tags/fundraising" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>fundraising</span></a> <a href="https://mastodon.social/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a> </p><p>The Big Shift <a href="https://betterfundraising.com/big-shift/" rel="nofollow noopener" target="_blank"><span class="invisible">https://</span><span class="ellipsis">betterfundraising.com/big-shif</span><span class="invisible">t/</span></a></p>
Taylor Durham<p>whether it’s online or in real life, you’re going to get <a href="https://ohai.social/tags/junkmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>junkmail</span></a> either way</p><p>the pile on the left is <a href="https://ohai.social/tags/directmail" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>directmail</span></a> and why I don’t care for it as a form of <a href="https://ohai.social/tags/marketing" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>marketing</span></a>, the pile on the right is actual mail; there’s maybe 8-9 pieces of junk mail to one important piece of mail</p><p>this is also how it can feel when you send one too many <a href="https://ohai.social/tags/emails" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>emails</span></a> or <a href="https://ohai.social/tags/newsletters" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>newsletters</span></a> to your <a href="https://ohai.social/tags/subscribers" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>subscribers</span></a>; be mindful of their inbox and only send messages with intent and direct CTAs (<a href="https://ohai.social/tags/calltoaction" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>calltoaction</span></a>)</p>