What’s happening on RedNote? A media scholar explains the Chinese app TikTok users were fleeing to – and the cultural moment unfolding there: https://buff.ly/3PLinIn
This is a really nicely written story about Little Red Book's sudden popularity with Americans.
It describes the origins of Little Red Book, and its surprising international orientation.
The article goes on to describe how ice-breakers like “Hello, I am a spy. Show me your cat” led to meaningful exchanges between Chinese and American users.
@TheConversationUS
#LittleRedBook #XiaoHongShu #China #Americans